Retail lighting
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New shopping experience Retail lighting

haus Tyrol Kastner & Ohler, Innsbruck, AT -by DIOMA AG / WHIR3 / K&O Bauabteilung with lighting design by vedder.lichTmanagement —

Retail experience areas Shopping is far more than a means to an end, it is an emotional event. For years, shops around the world have been changing to offer their customers experiences, not just products. The more inspiring the environment and the more comfortable people feel in stores, the higher their willingness to buy and the more positive their association with the respective retailer or brand. A beautiful, atmospheric ambience is therefore both an aesthetic goal and an essential economic factor. Light contributes significantly to this atmospheric experience. The right lighting fulfils...

Retail lighting

Key Account Management e 82 Company group © 84 Specialised shops Showcase lighting Accent lighting Supermarkets Fresh food S 64 Fashion stores Convenience goods

Retail lighting Lighting without limits A passion for light is the spark. For 30 years, XAL has been working with lighting designers and architects to develop bespoke, state-of-the-art luminaires with impressive style and aesthetics. Always with one goal in mind: To push the boundaries of the technically feasible, enabling visionary designs in your salesrooms. We can make this claim thanks to our em- ployees working in our design labs, production, and sales locations worldwide. Being there for our customers on-site is fundamental for joint success. Thanks to high levels of vertical...

Product diversity In the spotlight BO 32 / 45 / 55 / 70 semi-recessed / surface / base surface / track / intrack Plasterboard ceiling / concrete ceiling 2700 K, 3000 K, 4000 K Ideal applications Sales areas, shop windows, checkout areas, accent lighting Colours white, black, black / gold, and special colours Elegance on track MOVE IT 10 recessed / surface / suspended / pole Plasterboard ceiling / grid ceiling / concrete ceiling 3000 K, 4000 K Ideal applications Sales areas, shop windows, checkout areas

Universal expert VARO 80 S / 110 S  track Plasterboard ceiling / grid ceiling / concrete ceiling 3000 K, 4000 K Ideal applications Sales areas, accent lighting, supermarkets Colours white, black, and special colours Everything on track MOVE IT 25 / 45 with JUST 55 recessed / surface / suspended Plasterboard ceiling / concrete ceiling 2700 K, 3000 K, 4000 K Ideal applications Sales areas, shop windows, checkout areas, accent lighting Colours white, black, gold, and special colours Down to the smallest detail NANO / PICO / PICO Support recessed / standing Fitted into shelf, fitted into...

SQUADRO recessed / track Plasterboard ceiling / grid ceiling / concrete ceiling 3000 K, 4000 K Ideal applications Sales areas, accent lighting, supermarkets Colours white, black, and special colours Add a little twist TWIST 100 recessed Plasterboard ceiling / concrete ceiling 3000 K, 4000 K Ideal applications Sales areas, shop windows, accent lighting Colours white, black up to 124 lm / W up to 124 lm / W (high efficiency) (high efficiency) Combine with your design SASSO 60 / 100 recessed / semi-recessed / ceiling Plasterboard ceiling / grid ceiling /  concrete ceiling 2700 K, 3000 K,...

The light jungle JANE semi-recessed / surface / suspended Plasterboard ceiling / concrete ceiling 3000 K, 4000 K, UGR ≤ 19 Ideal applications Sales areas, shop windows, checkout areas Create light sculptures INO circle suspended Plasterboard ceiling / concrete ceiling 2700 K, 3000 K, 4000 K Ideal applications Sales areas Colours white, grey, gol

Customised Solutions Retail especially is about emotionalisation through unique shopping experiences. Together with you, we develop bespoke lighting solutions that are customised to your project’s specific requirements. Depending on the order volume, we adapt existing XAL products or implement completely fresh innovations. The VARO 80S track spotlight, for example, which is characterised by a particularly low profile, was developed as part of such a collaboration with a lighting designer within a specific project. Originally a product tailored to the needs of a small shop, it is now one of...

Kastner & Ohler, Kaufhaus Tyrol x Innsbruck, AT -by DIOMA AG / WHIR3 / K&O Bauabteilung with lighting design by VEDDER.LICHTMANAGE

Lighting technology meets design Interview with Reinhard Vedder Lighting designer Reinhard Vedder talks to us about retail of the future. Triggered by the coronavirus pandemic and booming online retail, he sees a willingness to change the traditionally established and the courage to embrace new design concepts. The decisive factor for the store of the future is still emotionalisation. Today more than ever, the retail space is an area to experience new LED technologies as excellent design options. Successful shops, whether the grocery store around the corner or an established premium fashion...

Fashion stores

S Sales floor © Fitting rooms @ Shop windows © Cash desk

Fashion stores Sales floor

Experience shops in the right light Shopping is a sensual experience. This is especially true for clothing and accessories. An inspiring atmosphere in which customers enjoy browsing is created above all by the right lighting. It should first help with orientation on the sales floor, visually structuring the space, as well as emotionally staging the fashion. Pleasant lighting increases the attractiveness of the clothing and jewellery on display and the length of time customers spend in the store, significantly increasing their willingness to purchase. Fashion and trends constantly change,...