Retail lighting
Retail lighting
The document explores the evolving role of lighting in retail environments, focusing on its impact on customer experience and sales. It emphasizes the importance of creating an emotional shopping experience through strategic lighting design.
Lighting in retail serves multiple purposes, such as aiding navigation, enhancing product displays, and creating an inviting atmosphere. Specific lighting solutions are tailored for different areas like sales floors, fitting rooms, and shop windows. The document outlines various lighting products, including MOVE IT, VARO, and SASSO, which offer flexibility and dynamic lighting options.
XAL emphasizes high-quality standards with certifications like ISO 9001, ISO 14001, and ISO 45001. The company is committed to sustainability, aiming for CO2-neutral operations by 2030, focusing on energy-efficient products and transparent sustainability reporting.
XAL collaborates with designers to create bespoke lighting solutions tailored to specific retail projects, adapting existing products or developing new innovations to meet unique customer needs.
An interview with lighting designer Reinhard Vedder highlights the importance of emotionalisation in retail spaces. Smart lighting control is crucial for creating adaptable lighting scenes that enhance customer experience and energy efficiency.
The document provides recommendations for fashion store lighting, emphasizing the need for dynamic and flexible lighting solutions that adapt to changing fashion trends and enhance the shopping experience.
The document underscores the critical role of lighting in shaping retail environments, enhancing customer experiences, and supporting sustainability goals.
- Feucht Store: Features a unique design with playful elements like slides for children.
- Jelmoli in the Circle, Zurich: Integrates architecture into a unique shopping experience with sophisticated lighting.
- Oberpollinger, Munich: Focuses on creating a premium shopping experience with unique gold-toned lighting.
- Golden Goose, Milan: Combines digital and human elements with a focus on artisanal heritage.
- Porsche Studio, Zurich: Emphasizes brand experience with flexible lighting solutions.
- Fitting Rooms: Use homogeneous illumination with warm white color temperature and high color rendering.
- Shop Windows: Employ dynamic lighting to attract customers and create visual interest.
- Cash Desks: Ensure glare-free lighting with minimal shadows.
- Showcase Lighting: Use high color rendering to enhance the sparkle of premium goods.
- Accent Lighting: Utilize luminaires to convey brand identity and create a luxurious atmosphere.
- Use lighting that reproduces natural colors to enhance fresh food appearance.
- Specific lighting colors are recommended for different products.
- LED solutions with low radiant heat are preferred to maintain product freshness.
- Focus on vertical, uniform, and bright illumination of shelf fronts.
- Use different color temperatures tailored to product groups.
- Accent lighting is emphasized over ambient lighting.
- XPECTRUM LEDs offer high color fidelity, enhancing visual comfort and product appeal.
- Use warm white light colors with high color rendering index to minimize color fading.
- Custom light colors enhance color saturation and product appeal.
- Two lighting concepts: linear for homogeneous illumination and spotlight for dynamic lighting.
The document outlines lighting specifications for various retail areas, including specific lux levels and uniformity ratios. The system performance is noted as 25.7 W/m².
XAL emphasizes a customer-focused service structure with roles ensuring seamless communication between customers and internal departments.
XAL provides comprehensive project management services, ensuring efficient implementation through close dialogue with customers and partners.
XAL offers bespoke lighting design services, working with international designers and architects to create custom concepts tailored to store size, design, and brand identity.
XAL Group, headquartered in Graz, employs 1,300 people worldwide and supports lighting projects globally.
XAL has a significant international presence with subsidiaries in multiple countries, enabling collaboration with designers and architects worldwide.
Catalog excerpts
New shopping experience Retail lighting
Open the catalog to page 1
haus Tyrol Kastner & Ohler, Innsbruck, AT -by DIOMA AG / WHIR3 / K&O Bauabteilung with lighting design by vedder.lichTmanagement —
Open the catalog to page 2
Retail experience areas Shopping is far more than a means to an end, it is an emotional event. For years, shops around the world have been changing to offer their customers experiences, not just products. The more inspiring the environment and the more comfortable people feel in stores, the higher their willingness to buy and the more positive their association with the respective retailer or brand. A beautiful, atmospheric ambience is therefore both an aesthetic goal and an essential economic factor. Light contributes significantly to this atmospheric experience. The right lighting fulfils multiple...
Open the catalog to page 3
Retail lighting
Open the catalog to page 4
Key Account Management e 82 Company group © 84 Specialised shops Showcase lighting Accent lighting Supermarkets Fresh food S 64 Fashion stores Convenience goods
Open the catalog to page 5
Retail lighting Lighting without limits A passion for light is the spark. For 30 years, XAL has been working with lighting designers and architects to develop bespoke, state-of-the-art luminaires with impressive style and aesthetics. Always with one goal in mind: To push the boundaries of the technically feasible, enabling visionary designs in your salesrooms. We can make this claim thanks to our em- ployees working in our design labs, production, and sales locations worldwide. Being there for our customers on-site is fundamental for joint success. Thanks to high levels of vertical integration,...
Open the catalog to page 6
Product diversity In the spotlight BO 32 / 45 / 55 / 70 semi-recessed / surface / base surface / track / intrack Plasterboard ceiling / concrete ceiling 2700 K, 3000 K, 4000 K Ideal applications Sales areas, shop windows, checkout areas, accent lighting Colours white, black, black / gold, and special colours Elegance on track MOVE IT 10 recessed / surface / suspended / pole Plasterboard ceiling / grid ceiling / concrete ceiling 3000 K, 4000 K Ideal applications Sales areas, shop windows, checkout areas
Open the catalog to page 7
Universal expert VARO 80 S / 110 S track Plasterboard ceiling / grid ceiling / concrete ceiling 3000 K, 4000 K Ideal applications Sales areas, accent lighting, supermarkets Colours white, black, and special colours Everything on track MOVE IT 25 / 45 with JUST 55 recessed / surface / suspended Plasterboard ceiling / concrete ceiling 2700 K, 3000 K, 4000 K Ideal applications Sales areas, shop windows, checkout areas, accent lighting Colours white, black, gold, and special colours Down to the smallest detail NANO / PICO / PICO Support recessed / standing Fitted into shelf, fitted into showcase...
Open the catalog to page 8
SQUADRO recessed / track Plasterboard ceiling / grid ceiling / concrete ceiling 3000 K, 4000 K Ideal applications Sales areas, accent lighting, supermarkets Colours white, black, and special colours Add a little twist TWIST 100 recessed Plasterboard ceiling / concrete ceiling 3000 K, 4000 K Ideal applications Sales areas, shop windows, accent lighting Colours white, black up to 124 lm / W up to 124 lm / W (high efficiency) (high efficiency) Combine with your design SASSO 60 / 100 recessed / semi-recessed / ceiling Plasterboard ceiling / grid ceiling / concrete ceiling 2700 K, 3000 K, 4000 K,...
Open the catalog to page 9
The light jungle JANE semi-recessed / surface / suspended Plasterboard ceiling / concrete ceiling 3000 K, 4000 K, UGR ≤ 19 Ideal applications Sales areas, shop windows, checkout areas Create light sculptures INO circle suspended Plasterboard ceiling / concrete ceiling 2700 K, 3000 K, 4000 K Ideal applications Sales areas Colours white, grey, gol
Open the catalog to page 10
Customised Solutions Retail especially is about emotionalisation through unique shopping experiences. Together with you, we develop bespoke lighting solutions that are customised to your project’s specific requirements. Depending on the order volume, we adapt existing XAL products or implement completely fresh innovations. The VARO 80S track spotlight, for example, which is characterised by a particularly low profile, was developed as part of such a collaboration with a lighting designer within a specific project. Originally a product tailored to the needs of a small shop, it is now one of the...
Open the catalog to page 11
Kastner & Ohler, Kaufhaus Tyrol x Innsbruck, AT -by DIOMA AG / WHIR3 / K&O Bauabteilung with lighting design by VEDDER.LICHTMANAGE
Open the catalog to page 12
Lighting technology meets design Interview with Reinhard Vedder Lighting designer Reinhard Vedder talks to us about retail of the future. Triggered by the coronavirus pandemic and booming online retail, he sees a willingness to change the traditionally established and the courage to embrace new design concepts. The decisive factor for the store of the future is still emotionalisation. Today more than ever, the retail space is an area to experience new LED technologies as excellent design options. Successful shops, whether the grocery store around the corner or an established premium fashion brand,...
Open the catalog to page 13
Fashion stores
Open the catalog to page 14
S Sales floor © Fitting rooms @ Shop windows © Cash desk
Open the catalog to page 15
Fashion stores Sales floor
Open the catalog to page 16
Experience shops in the right light Shopping is a sensual experience. This is especially true for clothing and accessories. An inspiring atmosphere in which customers enjoy browsing is created above all by the right lighting. It should first help with orientation on the sales floor, visually structuring the space, as well as emotionally staging the fashion. Pleasant lighting increases the attractiveness of the clothing and jewellery on display and the length of time customers spend in the store, significantly increasing their willingness to purchase. Fashion and trends constantly change, and...
Open the catalog to page 17All XAL catalogs and technical brochures
Light for healthcare facilities76 Pages
Acoustics and light184 Pages
XAL 24 News116 Pages
XAL 23 News136 Pages
VITA MED32 Pages
Sustainable_lighting52 Pages
