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VitrA Grid

VitrA Grid
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VitrA Grid

Product catalog summary
Introduction to VitrA Grid
VitrA Grid is a customizable bathroom design system that allows users to create personalized solutions through a mix-and-match approach. It is divided into three categories: V1 (Good), V2 (Better), and V3 (Best), each offering different levels of design quality, functionality, and pricing.
Segmented Portfolio
The VitrA Grid portfolio is structured into three segments:
  • V1 - Good: Provides essential, well-designed products at an affordable price, suitable for budget-conscious buyers.
  • V2 - Better: Offers modern design and functionality at a reasonable price, balancing style and practicality.
  • V3 - Best: Targets customers seeking premium design quality and the latest features, willing to pay a premium.
Market Innovation and Benefits
VitrA Grid introduces a modular portfolio concept ensuring compatibility across all product categories, offering maximum variety and flexibility. It is designed to be scalable and future-proof, adaptable to evolving customer demands, and suitable for various markets.
Sustainability and Certification
VitrA emphasizes sustainability, using FSC™ certified wood in its bathroom furniture division, supporting responsible forest management and offering eco-conscious choices.
Product Group Overview
The VitrA Grid series includes a wide range of products:
  • Bathroom Furniture: Features designs like Mia Plus in the V1 segment, offering stylish and functional solutions at entry-level prices.
  • Toilets: Includes the S20 series in the V1 segment, designed for ergonomic comfort and modern aesthetics.
  • Faucets: The Flow series in the V1 segment offers ergonomic and seamless integration with other VitrA products.
  • Shower Systems: The Base series in the V1 segment provides practical and accessible shower solutions.
Conclusion
VitrA Grid offers a comprehensive and flexible bathroom solution that caters to a wide range of customer needs, emphasizing design, functionality, and sustainability.
Product Overview
The document provides a detailed overview of VitrA's Minimax, Core, Metropole, V-Care 3, Origin, and Prime product ranges, focusing on faucets, shower systems, toilets, and bathroom furniture. Each product line is designed with modern aesthetics, functionality, and sustainability in mind.
Minimax Series
The Minimax series features a modern, stylish design with a luxurious chrome finish and hidden aerator. It offers easy water control with a single-lever design, low maintenance due to wide flat surfaces, and durability with a metal body. The series includes energy-efficient options with a 5 L/min water flow and optional 1 GPM aerator for sustainability. VitrA SuperFix technology allows for easy installation without tools.
Core Series
The Core series includes adjustable shower columns, thermostatic cartridges, and safety features to prevent temperature increases above 38 degrees. It offers a variety of color options and is part of the VitrA Grid series, providing complete bathroom solutions.
Metropole Toilets
Metropole toilets are inspired by minimalist art movements, featuring fluid transitions and balanced proportions. They incorporate QuantumFlush technology for enhanced hygiene and reduced noise. The design emphasizes ergonomic comfort and space-saving solutions with wall-hung options.
V-Care 3 Toilets
The V-Care 3 series offers a minimalist design with personalized cleaning experiences, including adjustable wash intensity and temperature. It features intuitive controls, antibacterial materials, and UV-C cleaning technology for hygiene. The series is available in Base, Core, and Prime models, each offering varying levels of features and customization.
Origin & Suit Faucets
The Origin and Suit faucets are positioned as premium products with a slimmer design and a wide range of options, including touchless faucets. They are available in various finishes, including soft copper, matt black, and brushed nickel.
Prime Shower Systems
The Prime series features advanced shower systems with push-button technology for water diversion and flow rate adjustment. It includes thermostatic cartridges and safety buttons to prevent temperature increases. The series offers a range of color options and easy lime scale removal features.
Conclusion
VitrA's product lines are designed to offer modern, functional, and sustainable solutions for bathrooms, with a focus on aesthetics, ease of use, and long-lasting performance.
Branding and Product Range
VitrA and Artema brands offer a range of products categorized into Base, Core, and Prime series. These products are known for their quality and unique design features.
Warranty Information
Shower system faucets come with a 10-year warranty, while other components have a 5-year warranty. Colored shower systems have a 5-year warranty on all parts.
Product Features
  • Water Saving: The Base, Core, and Prime products include special flow regulators for water conservation.
  • Direct Shipment: Products are designed in Türkiye and assembled in China, allowing for direct shipment from China, which offers logistical and cost benefits.
  • Unique Design: The shower systems feature exclusive designs not available in other market products.
  • V-Bright Technology: Offers a variety of matt and bright colors using PVD and wet coating technology.
Innovative Controls
Prime and Core series feature push-button water controls for adjusting water direction and flow rate.
Faceplates and Glass Shelves
  • Chrome products have light grey inner faceplates and dark grey nozzles, while other colored products have extra dark grey faceplates and black nozzles.
  • Core bath and shower mixers include glass shelves that serve as storage, with white glass for chrome versions and black glass for other colors.
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Catalog excerpts

VitrA Grid-1

One system, limitless possibilities VitrA Grid creates infinite compatibility across three distinct segments

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VitrA Grid-3

What is VitrA Grid? 4 A market innovation - overall portfolio benefits 8 VitrA Grid product group overview 14

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VitrA Grid-4

What is VitrA Grid? This series empowers consumers to design their bathrooms using a mix-and-match approach, allowing them to create flexible combinations that meet their needs by segments.

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VitrA Grid-5

Customers who seek added value and are willing to pay a corresponding premium. Best stands for the highest design quality and the latest product features. Customers who are seeking modern design and functionality at a reasonable price. Better hits the sweet spot between design and functionality. Customers who are seeking good functionality and design quality at an attractive price. Good offers an easy entry point for budget-conscious buyers. Reducing complexity with a self-explaining Good, Better, Best structure. Performance Design Price

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VitrA Grid-6

VitrA Grid All product categories

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VitrA Grid-7

A modular portfolio concept In which all products are designed to match each other to give maximum variety & flexibility to your customer (design, price and performance). Where the best match in terms of shapes, functionality & colours is always guaranteed. That your customer never has to leave because it is complete, continuous (typologies & colours), state of the art (design & function) and it gives him also the needed price flexibility. Where all customers find the product offer that they are looking for: from single products to bundles, from individual bathroom areas to complete bathroom...

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VitrA Grid-8

A market innovation – overall portfolio benefits Simplicity in complexity Streamlined concept: Cutting through market noise with clarity. Systematic planning: A structured approach to product selection. Segmented portfolio Clear structure: Defined categories for better decision-making. Strategic storytelling: Aligning products with customer needs. Flexible choices through VMix Mix & match: Design DNA that unites all product segments. Customization: More freedom to create unique bathroom solutions. Grid system: Adaptable to evolving customer demands. Versatile range: Ideal for private, public,...

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VitrA Grid-10

We remember performance, design and price as the key characteristics of the Grid series’ segments. But one element of high importance for VitrA stands above them all:

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VitrA Grid-12

Certification and sustainability with FSCTM What is the Forest Stewardship Council? Global non-profit organization: Dedicated to responsible forest management. 12 Protecting forests for future generations: Ensuring sustainability worldwide. Environmental, social & economic balance: Standards supported by diverse stakeholders.

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VitrA Grid-13

VitrA Bathroom Furniture division primarily uses FSC ™ certified wood for both its products and indirect materials. Reinforcing a strong commitment to sustainability while continuing to deliver high-quality solutions, this initiative not only supports responsible forest management but also provides eco-conscious consumers and business partners with a reliable choice that aligns with their sustainability goals. Note: For the most up-to-date information on VitrA's FSC™ Certified Products, please contact the VitrA Sales Team directly or refer to the price catalogue.

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VitrA Grid-14

VitrA Grid product group overview Round Metropole Round Metropole Square Metropole Glora Frame Integra Round Integra Square Integra Round Integra Square

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VitrA Grid-15

Shower Round Square Core Core Round Square Base Base Round Square

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VitrA Grid-16

The timeless smart choice A refined selection of well-designed essentials that combine functionality, durability and aesthetics at the most accessible price. The smart choice for those looking for high-quality products that stand the test of time.

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VitrA Grid-18

Part of the Vl segment of our VitrA Grid series, featuring two distinct forms: Mia Plus Round and the Mia Plus Square. Positioned as entry level products within our portfolio, these designs offer a accessible price bathroom furniture solution without a lack of style.

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VitrA Grid-20

Product range & features • Material & coating: Front panel: MDF with PVC Side panel: Chipboard with melamine • With soft close • Thickness of wood plates: Front panel: 18 mm Side panel: 16 mm • Siphon included • Drawer without handle: Rail: Hettich, semi-open Drawer type: V-cut Inner colour: Anthracite Siphon hole: Available for two drawers Siphon hole: Not available for one drawer Handle material: Aluminium Handle colour: Matt anodized

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VitrA Grid-21

• Material & coating: Front & side panel: Chipboard with melamine, MDF with melamine (Anthracite) Rail: Hettich, semi-open (60-80 cm) Drawer type: V-cut (60-80 cm) • For 100, 120 cm: Fully-extendable rail usage, 4-way adjustable Inner colour: Anthracite Siphon hole: Available for two drawers Siphon hole: Not available for one drawer Handle material: Aluminium Handle colour: Matt anodized

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VitrA Grid-22

Product range & features An overview - Mia Plus Square Door modules - with handle Drawer modules - without handle

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VitrA Grid-23

Additional units Tall units with round or square edges, same storage area as the Mia tall unit Colour options High gloss anthracite High gloss white

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VitrA Grid-24

Product range & features An overview - Mia Plus Round Door modules - with handle Drawer modules - without handle

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VitrA Grid-25

Additional units Tall units with round or square edges, same storage area as the Mia tall unit Colour options High gloss anthracite High gloss white

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VitrA Grid-26

Product range & features Product features Round edges and anthracite interior colour Square and round leg options for specific SKUs Mia Flat Mirror with LED options for specific SKUs IP44, 6500 K 26

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VitrA Grid-27

Handle: Two elegant handle designs for door modules and tall cabinets Additional modules: Tall units with round or square edges, same storage area as Mia tall unit Wide basin: Wide basin for functional and comfortable use

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VitrA Grid-30

are part of the V1 segment of our VitrA Grid series, featuring a round and square design concept. Their positioning categorizes them as practical and accessible price products.

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*Prices are pre-tax. They exclude delivery charges and customs duties and do not include additional charges for installation or activation options. Prices are indicative only and may vary by country, with changes to the cost of raw materials and exchange rates.