Capri, Italy DEVELOPER RB - Reuben Brothers OPERATOR Oetker Collection INTERIOR ARCHITECT Francis Sultana PROJECT Hotel La Palma DESCRIPTION Hotel La Palma was conceived as a unique, elegant Mediterranean retreat. Originally built in 1822, it is located in Capri, just steps from one of the most beautiful places on the fabled Italian island, the Piazzetta. Hotel La Palma reopened in 2023 after the almost three-year-long renovation led by internationally acclaimed designer Francis Sultana. He envisioned La Palma, his first ever hotel project, as an inviting home away from home. To ensure the hotel...

“I wanted people to feel comfortable, and to feel that the place is appropriate. An appropriate, elegant hotel that blends in well with Capri, as if it has always been there.”

“My designs are good, but unless they’re made authentically, with the surrounding environment in mind, they are not strong. So craftsmanship is key.”

“White - bianco - is all around in Capri: houses are white, it is the colour of calmness. Then there are the aquas, the pale greens, the limone – I used what I saw around me.”

FRANCIS SULTANA Francis Sultana is one of the world’s foremost interior and furniture designers – he is featured in Architectural Digest US magazine’s annual AD100, cited as one of Wallpaper’s Top 20 Interior Designers and listed on House & Garden and AD Italia’s Top 100. He is also the artistic director of the renowned David Gill Gallery of London, sits on the Victoria & Albert Museum’s Advisory Council, and has institutional roles in Serpentine Galleries and the Design Museum of London. Design and art are so intertwined in his life, that the ability to merge them in his interiors has become...

La Palma is a luxury hotel: what does luxury means today? I think the most successful luxury interiors today are low key and very sophisticated, which is actually the most difficult thing to achieve, because understated decoration can be very expensive, even if you wouldn’t say so by looking at it. But the quality is there, the design is there, and the history is there. It is the most difficult route to take when decorating nowadays. There are designers in every country who are very focused on this, and I am one of them. We are a small group with a very defined identity, style and point of view,...

Contract Division via Trento 2 - ang. via Magni Casella postale n. 1 22044 Inverigo (CO) Italy t +39 031 695601 f +39 031 695354 [email protected] poliform.it All the Poliform collections are manufactured 100% in Italy using top-class components and materials. Creative Direction Apartamento Studios Graphic Design Apartamento Studios Text Lisa Cadamuro Interiors Photography F2 Fotografia Portrait Photography Simon Upton 2018 Adi Compasso D’oro Career Award

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