SANYO'S Premium Installer Programme Delivers Peace-of-Mind for Consumers
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Advertising Feature SANYO'S Premium Installer Programme Delivers Peace-of-Mind forlier this year, leading solor panel manufacturer SflNVC Sola' unveied the SANYO Solor Premium Installer Programme designed to sort the wheat from the chaff omongst solar installers. The programme is designed to provide benefits for both experienced installers os well cs consumers confused or unsure of houj to select o reliable installer. Since launching m September, dozens of installers hove applied for the occreditotior, Cheisfieid Solar be:ng one of then-. Monaging Director of the independent installer company. Jim Kenneu has been working m ;ne PV MdOtton business for ten years and hos been wooing aiith Chebfield Solor for nine of them. The business employs twenty people, oround half of whom are registered solor installers serving the South Cost of £nglond. W'th SANYO HIT solar ponels being the most poputor brond choice for their customers, (with over 80% of Jim's customers opting for SANYO HIT over o:ner options) tue cough: up with Jim to find out why becoming a SANYO Solor Premium Inst oiler wos so From an expert's point of view, the industry has clearly evolved and is sel to boom in the coming years; "I've been working m solar and PV installation for a decade now and have noticed a huge shift in the industry during that time, especially in recent Pictures courtesy- of t.ngema "It has been steadily increasing in popularity, which is great news for my business as well as consumers, who are realising and benefiting from the Government's Feed in Tariff. It's also a great thing for the conservation of energy which we can see is going to become increasingly important over the Given the evolution of the solar and renewable resources industry and the increase in uptake by consumers who are both wary of the implications that the depletion of fossil fuels will have, as well as the financial benefits of adopting renewable alternatives early, it is more important than ever that solar installers promote themselves effectively to the public. As Jim and the Cheisfieid Solar team are aware, the SANYO Solar Premium Installer Programme provides solar installers and their businesses with a stamp of approval that signifies they're experienced, skilled "We offer our customers a range of product options, but by far and away the most popular option is SANYO HIT solar panelling. The name alone provides a recognisable brand and reliable reputation, which consumers require from their PV equipment. SANYO is a recognisable top-drawer name, which is helpful for consumers to associate with us. That's why I was so interested to hear about the SANYO Solar Premium Installer Programme, which enables myr business to benefit from having the SANYO brand attached to it. It's important that my clients are confident in my company's skills and expertise and we also need to set us apart from other companies in the industry who Due to the increase in public awareness of the potential ROI on solar as well as the secure investment it provides for your home, like anything, a bandwagon culture has developed and numerous cowboys have jumped on it. This obviously poses a problem for respectable installer companies who know what they are doing but are getting lost in a sea of untrustworthy businesses who often specialise in another area of construction and believe it is easy to add solar as another area of expertise. This is far from true as it requires great skill and training to know how to install panels properly - the SANYO Solar Premium Installer Programme allows those who have received the proper training to stand out against their less-qualified Cheisfieid Solar's installers embark on a two day course in order to learn the Consumer peace of mind Some installers that have recently sprung up to take advantage of the popularity of solar also realise the money that can be made from the Feed installation of "free" solar panels in exchange for the full Feed in Tariff funds generated by them. This is extremely misleading to consumers, who should be fully informed at the time of purchasing solar panels. Luckily, Jim Kenney believes that it has had little to no affect on his business as the schemes are too good to be true and consumers are wise to their Obtaining accreditation But how easy is it to get this sign of endorsement for your solar installation business? For installers like Jim who have been n the business for a while, it's a highly accessible scheme: "Because we've been working on solar panel installation for such a long time, we have built up a strong portfolio of expertise and could easily provide all the relevant paperwork and validation In order to secure our membership as a SANYO Solar Premium Installer. Those companies who are expanding to offer solar installation as a 'get rich quick' scheme will not be able to get the accreditation that we have gaining a point of distinction against those less reliable brands." Due to the lowered Feed in Tariff starting in December, it is even more important for installers to have the support of strong brands like SANYO. The previous recent reformation of structure did not seem to affect the success of solar installers, as incentives and financial reasons for installing solar panels are forever changing and fluctuating making them an unreliable factor by which to renewable energy resource. Jim believes that the recent changes to consumers for endorsing solar energy has not had any impact at all on how his customers approach their options - but this is always subject to change according to Government's policy changes. The majority of business he receives comes via referrals proving that word of mouth is imperative to whether people decide to take up solar energy, making it especially important that people believe they are recommending a well- known, reliable brand. "The SANYO Solar Premium Installer Programme promises to generate more leads for our business, as it has already for some other companies in the sector, which will boost our operating capacity and create more word of mouth opportunities to get our name out mere to potential solar energy users. The considerable weight that the certification adds to our image will also have a great impact on how people view our To find out more about the SANYO Solar Premium Installer Programme and apply for the unique accreditation for your business, visit You can also follow ©SANYOSolarPIP on SANYO directly about