INNOVATIVE SEATING COMFORT 2021 - 2022

OUR OBSESSION, YO U R W E L L- B E I N G An armchair or sofa needs to be inviting and welcoming. It needs to embrace and relax you. And naturally it needs to immerse you in comfort and allow you to drift off into dreams. It also needs to be made from natural materials so that it feels as wonderful as possible, transporting you away from all your cares. And it must definitely give you a feeling of wellness. Luckily, that elusive treasure has a signature: JORI. Een zetel moet uitnodigen, verwelkomen, u omarmen en ontspannen, u vanzelfsprekend comfort schenken en u doen wegdromen. Hij moet uit de...

// THE YEAR 1963 The JORI signature is the result of the never-ending ambition of Juan Jorion. Juan founded JORI in 1963 with a clear mission in mind: to provide the ultimate in seating comfort. With absolute love for the craft and respect for the very best in high-quality materials. International designers have added to the JORI story along the way. And their aims are more relevant than ever today. Because long-lasting quality and sustainability are in their genes. Today, JORI has become the international benchmark in timeless seating comfort. A reference that swears allegiance to uncompromising...

Start of the cooperation with international designers King Baudouin of Belgium purchases JORI furniture during his visit at the Brussels World Trade Center Juan JORION founds the JORI company Launch of the JORI reclining chair with patented mechanism

Opening of the The JORI Info center Launch of the Multi Move mechanism (reclining chair Vinci JR-3295) Launch of the JR-7650 reclining chair, the forerunner of the Yoga classic JORI wins its first Design and Innovation Award with the Chillap JORI celebrates its 50th anniversary Launch of the Linea model, a timeless icon, still one of the JORI bestsellers Launch of the 3D product configurator (jori.com/configurator) JORI grows towards a total interior experience with the launch of the chair collection After winning the Good Industrial Design award in 2016, the Wing sofa wins the Iconic award 2017...

THE HEART OF JORI Belgian craftsmanship Traditional craftsmanship and dedicated knowledge of the trade form the foundations of the JORI success story. Because working with the finest types of leather and the most exclusive fabrics has to be done by craftsmen who have a passion and love for their craft. And these are the people who will customise your item of furniture for you in our Belgian workshops. Because we aim for quality without compromise. Belgisch vakmanschap Traditioneel vakmanschap & toegewijde stielkennis vormen de basis van het JORI succes. Want het verwerken van de fijnste ledersoorten...

Innovative seating comfort The essence of every piece of furniture you sit in and on is - and remains -the seating comfort it provides. And that is JORI's greatest strength. For over 50 years, JORI has focused on the design and production of absolute seating comfort. Chairs and sofas that invite you to relax, physically and mentally. Because only perfect relaxation for the body can provide the ideal rest for the mind. Innovatief zitcomfort De essentie van elk zitmeu-bel is en blijft zitcomfort. En laat dat nu JORI's belang-rijkste troef zijn. Sinds meer dan 50 jaar focust JORI op het ontwerp...

Timeless style In these fast-changing times, JORI strives to create timeless designs and sheer class. After all, it's not every day that you go out to buy a new chair or sofa. Every new JORI model is designed with great thought, then refined and elevated to timeless elegance. Because if it's timeless, it is also long-lasting. Quality guaranteed The best raw materials and finest fabrics, the latest technology and the masterly hand of our craftsmen create the recipe for the highest quality. Because quality is at the core of JORI's DNA. And to ensure our stringent demands are complied with, each...

DESIGN / CUNO FROMMHERZ The leading lady With its pronounced curves, Sophia is like a refuge in the living room. It radiates the perfect amount of feminine elegance. A sofa with curves, but never lacking in curative comfort. Because the care it takes of your body never fails. There are also back cushions in various sizes that are available in a wide range of coverings. So there is always a Sophia that exactly matches your taste. De leading lady Met haar uitgesproken rondingen is Sophia een rustpunt in de woonkamer. Ze straalt een perfecte dosis vrouwelijke elegantie uit. Een sofa met curves,...

SOPHIA CITY DESIGN / CUNO FROMMHERZ Customised to your interior Just like the popular Sophia Landscape, the Sophia City is instantly recognisable from its feminine curves and elegant design, albeit in a more compact version. Specifically designed for more compact living spaces, Sophia City is available in several compact widths without sacrificing comfort or the beloved Sophia curves. With a fixed back cushion, a range of coverings and different seat heights, there’s definitely a Sophia City for you as well. Op maat van je interieur De Sophia City herken je net als de succesvolle Sophia Landscape...

TIGRA LANDSCAPE DESIGN / VERHAERT NEW PRODUCTS Greatest hit With its refined look, the Tigra Landscape sofa has been an instant hit. Delightfully comfortable with loose back cushions, refined leg arrangement and moveable head rests. Timeless in nature. Infinitely adjustable armrests for additional seating and lying comfort. Wide choice of elements, suits any interior. Greatest hit Met zijn verfijnde uitstraling is de Tigra Landscape sofa een instant succesnummer. Heerlijk comfortabel met losse rugkussens, geraffineerd potengestel en mobiele hoofdsteunen. Tijdloos van karakter. Greatest hit Mit...

TIGRA DIVANBASE DESIGN / VERHAERT NEW PRODUCTS Elegance in total simplicity Its timeless shape and functional nature have turned this sofa into the bestseller of the Tigra collection. Design enthusiasts swoon for its optically low look. But form follows function. Its flexibility, adjustable armrests and removable head rests create customised seating comfort. In fact, Tigra fulfils all of your sofa-dreams. Elegantie in alle eenvoud Zijn tijdloze vormgeving en functionele karakter maken deze sofa tot de bestseller uit de Tigra collectie. Designfanaten bezwijken voor zijn optisch lage look. Maar...