HAG sofi
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A brand of Scandinavian Business Seating

You were not designed to sit still. But for life and activity. Yet our modern life style often comes with long and still office hours. Luckily HÅG knows a lot about creating movement. We provide seating solutions that animates you and your workplace. A HÅG chair will forever change your concept of sitting. At its core our unique BalanceMovementMechanism™ intuitively keeps you in balanced and continuous motion, without you having to think about it. A HÅG is crafted for tasks and for creativity. It is a fusion of Scandinavian holistic design, ergonomic philosophy and environmental pioneering....

Movement is life. Natural, nourishing, healing. But as our working days include more sitting, movement and variation – when sitting – has become vital. At the core of a HÅG chair our unique BalancedMovementMechanism™ works to intuitively keep you in balanced motion. A HÅG chair inspires you to vary your postures. Not only your body and arms, but your legs also. Often they remain static with feet parked at the floor. And as the legs are essential for the blood circulation this affects your entire system. It also affects your creativity and work performance. In a HÅG chair you cannot avoid...

The workings of the Balanced Movement Mechanism™ Balance is the best starting point for movement A centrally placed tilting point intuitively keeps you in balanced and continuous motion. As the seat and the backrest are linked together, the seat front rises when you lean backwards and stimulates your ankle movement. The seat lowers as you lean forward to work. Keeping you awake, alert, collected, creative, animated… All that you have to be during a workday.

Casual For you who feel at home at work. The casual HÅG SoFi is for the informal work spaces. Using soft toned textiles and with subtle contrasts creating an unpretentious atmosphere, an overall comforting and likeable expression. Stands out and Fits in. Whoever you are, whatever your needs – prepare for a small revolution. Attract, captivate, inspire. The HÅG SoFi is designed to be customised. Ranging in appearances from subtle, refined and coherent to expressive and daring. There is a wide variety of models, materials and colours to choose from and combine.

Formal HÅG SoFi is striking and timeless in a conservative cut. In this clean and coherent appearance, surfaces, colours and details connect to blend in or to make an impression. Always creating a captivating look. Edge This HÅG SoFi makes a statement. A fashionable look for the colourful work environment, trendy and a bit daring. HÅG SoFi – a chair that surprises, using contrasting colours to accentuate details and lines. With a playful attitude it challenges and inspires.

To be seen, felt and sensed – HÅG SoFi is a visual, tactile and animating up-close experience. Subtle and refined appearance. Coherence in materials and colours. Perceived quality through tactile surfaces. Inviting, generous volumes, inner adjustable lumbar support, rich contact surfaces. Shapes are carefully designed from all angles. Visual balance between backrest and armrests.

Customizable – HÅG SoFi is easily given individual appearances. Sleek headrest stem. Easy adjustment through high end, tactile controls Intuitive adjustment of seat height and seat depth. Uniqueness and wide appeal, the HÅG SoFi collection has it all. It collects and perfects all the best design features representative of the HÅG brand. Experience HÅG SoFi. Ranging in appearances from quiet to expressive it can stand out and fit in any work environment. Adding style or simply adding presence, according to your needs. Sitting in a HÅG SoFi its progressive shapes create a sense of privacy as...

HÅG is a documented pioneer in sustainability — both within quality standards and environmental performance. We never compromise on either. And HÅG SoFi is at the forefront of the development. HÅG’s quality standards are high. Products are tested in accordance with a number of international quality standards for functionality, dimensions, finish and durability. And we always excel. HÅG is also resolved to pioneer a sustainable development. Every HÅG chair is designed and manufactured according to five basic life cycle principles. And HÅG SoFi is at the forefront of development. It is today...

HÅG SOFI is at the forefront of development — Backrest shell in recycled PP — Replaceable textiles without the use of specialist tools — Environmentally friendly paints – silver, black, white — Armrest tops in recycled aluminium or PA — Seat shell & covers in recycled PP (black) — Armrest stem, traverse and foot base in recycled aluminium

Stand out. Fit in. Uniqueness and wide appeal. The HÅG SoFi collection is designed to be customised. To meet your needs and wants. Ranging in appearances from subtle, refined and coherent to expressive and daring. In HÅG SoFi clean, articulated shapes and surfaces, colours and details create an animating up close experience. And captivating looks. There is a wide variety of models, materials and colours to choose from and combine. HÅG SoFi collects and perfects all of the best design features representative of the HÅG brand. It is a manifestation of holistic Scandinavian design. The best of...

HÅG SoFi® collection HÅG SoFi Standard collection consists of 6 different combinations of aluminium and plastic colours. All models can be upholstered in textiles from the HÅG Total Colour collection. In this way HÅG SoFi can be dressed to provide the desired expression to stand out or fit in. HÅG SoFi Designers choice is the design team’s 9 personal favorites. Among countless possibilities, colours and materials are carefully selected and combined to present HÅG SoFi at its best, and expresses Formal, Casual and Edge styles. Standard collection HÅG SoFi 7310* black frame HÅG SoFi 7310*...