Thin Rock

Thin Rock
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Thin Rock

Product catalog summary
Overview: This document provides an overview of General Shale's thin rock masonry products, highlighting their aesthetic and functional benefits for building and renovation projects. The products are designed to enhance the beauty and value of both residential and commercial properties.
Product Specifications: General Shale offers thin rock veneers that are lightweight and easy to install, making them suitable for a variety of applications without the need for additional structural support. The thin rock is available in various colors and blends, such as Cherokee, Trailhead, Tuscany, and Venezia, providing a natural and weathered appearance.
Applications: The thin rock can be used for both interior and exterior applications, including accent walls, fireplaces, patios, and more. It is versatile enough to be used in unconventional ways, such as kitchen backsplashes and pillars.
Installation Procedures: The document outlines the steps for installing thin rock, including calculating materials, preparing the work area, applying mortar, and checking the work for evenness. It also describes the preferred installation method using the Moisture Shield System, which provides protection and insulation for exterior walls.
Recommendations: For best results, it is recommended to blend different colors and types of thin rock to achieve a unique and inviting look. The document also suggests using the DIY Starter Bucket for easy installation, which includes necessary tools and instructions.
Environmental Considerations: General Shale emphasizes its commitment to sustainability, highlighting the environmentally friendly production processes and long product life cycles of its masonry products.
Company Background: General Shale has been a leading supplier of masonry products in North America for over 80 years, offering a wide range of products including bricks, natural stone, and outdoor living kits. The company is part of Wienerberger, the world's largest brick producer.
Contact Information: The document provides a list of retail locations across various states in the U.S. and Canada, along with contact details for further inquiries.
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Catalog excerpts

Thin Rock-1

rock name: Cherokee, Trailhead, Tuscany, and Venezia Blend Naturally great ideas for your project beautiful masonry products for any building project or renovation using rock solid originals™

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Thin Rock-2

rock name: Cherokee, Trailhead, Tuscany, and Venezia Blend Whether you are building from scratch or renovating, General Shale thin rock can take your project from bland to beautiful without breaking the bank, AND it adds significant value to your home.

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Thin Rock-3

Build on the beauty of nature the new way to add classic beauty… Add more beauty and value to your renovation or new construction project by choosing Rock Solid Originals™ thin rock from General Shale. Our thin veneers provide an ideal design solution for residential and commercial interiors and exteriors. The reduced weight of General Shale thin rock makes it ideal for most renovations or new construction projects. Explore the new way to get more from your great indoors or outdoors with products that are naturally better. rock name: Seabed Real structural rock is cut precisely for flat and corner...

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Thin Rock-4

front cover and this photo ROCK NAME: Blend of Cherokee, Trailhead, Tuscany and Venezia

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Thin Rock-5

When you are planning a new home, take photos of the environment surrounding your property and share them with your architect or contractor for design inspiration. The great outdoors can lead to creative genius that pays back every time you pull into the driveway.

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Thin Rock-6

Celebrate nature with rock solid ideas rock solid originals™: natural inspiration comes in easy-to-install pieces General Shale thin rock is real quarried rock, cut thin for easy installation. Our thin rock offers limitless design possibilities while providing unique accents and total freedom of expression, the perfect solution for a natural environment. the perfect combination of solid and rich, inviting textures Choose one type and color or select several colors of General Shale thin rock and artfully blend the colors on the exterior of your home. The richly weathered appearance of General...

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Thin Rock-7

rock solid originals thin rock colors manufactured in SPRING CITY, TENNESSEE DENVER, COLORADO Honey Suckle Meadow Creek Rock Creek Silver Creek Tennessee Fieldstone Walden Ridge Product availability may vary by geographic location. Please visit your local General Shale retail location or contact your local General Shale representative for product availability in your area. Please visit www.GeneralShale.com to find the location nearest you.

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Thin Rock-8

Bring the look and feel of nature to your home renovations are easy and affordable with thin rock Thin rock by General Shale is the ideal solution for increasing the curb appeal and beauty of a home. It can bring home the rustic natural feeling of a mountain lodge or the high-end look of handcrafted stone, all for a fraction of the cost. Thin rock is extremely versatile, and with corners and flats available in every color, it can be used for anything from a single exterior wall to the chimney chases, foundation skirts or the entire exterior of your home. And because thin rock is much lighter...

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Thin Rock-9

rock name: Cavanal

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Thin Rock-10

Thin rock interior installation overview calculate the materials Calculate the square footage for your interior thin rock installation. General Shale can help you determine the exact amount of materials needed for your particular project. prep the work area Before installation, be sure your wall surfaces are clean and free of debris. Also, protect your floor and any other surfaces with a drop cloth or protective covering. install the thin brick Begin installation by applying a small amount of mortar to the concrete backer board using a notched trowel. (FIG. 1) Next, apply mortar to the back of...

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Thin Rock-11

check your work Be sure to step back from your work every now and again to ensure that the thin rock pattern is random and the mortar joints are even. Mortar is typically adjustable for about 15–20 minutes. This should provide ample time to make necessary adjustments to each course before moving on to the next course. To finish the thin rock installation, mix the joint mortar in a bucket according to the manufacturer’s instructions. apply the mortar Load a large grout bag with joint mortar, making sure it flows at a steady rate. Apply the mortar to the vertical joints first, then the horizontal...

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Thin Rock-12

rock name: General Shale Recommended - Venezia or Tuscany

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Thin Rock-14

Moisture drainage for any application Moisture Shield System moisture shield system The General Shale preferred drainage system is the Moisture Shield system. Moisture Shield is a revolutionary moisture barrier that protects exterior substrate walls when using thin rock. Thin, lightweight and easy to install, Moisture Shield also provides an additional layer of insulation for your home. lath and scratch system Lath and Scratch System The metal lath and scratch system incorporates a metal mesh that lies over the moisture wrap and attaches to your exterior wall. Simply trowel a thin layer of mortar...

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Thin Rock-15

Making home renovations easy Kiamichi thin rock accessories General Shale offers a wide variety of mortar colors to best match the thin rock product that you are using for your renovation project. With the ability to mix and match, the design possibilities are endless. Visit your nearest General Shale retail location for additional information. the diy starter bucket General Shale’s DIY Starter Bucket is the essential starter kit for your next home renovation. The starter bucket includes adhesives, spacers, detailed instructions and other necessary equipment to jump-start any renovation. Adirondack...

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Going where no rock has ever gone before rock name: Aspenbark and Goldrush Blend rock name: Kaimichi think outside the box with thin rock veneers The lighter weight of General Shale thin rock means that rock veneers are no longer limited just to walls. From fireplaces to pillars to kitchen backsplashes, the light weight of thin rock means you no longer have to worry about load-bearing walls, leaving you with hundreds of design possibilities. We hope the following photos will inspire you to use rock in unconventional ways. Let your imagination run free! rock name: Cherokee

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*Prices are pre-tax. They exclude delivery charges and customs duties and do not include additional charges for installation or activation options. Prices are indicative only and may vary by country, with changes to the cost of raw materials and exchange rates.