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chinoiserie brochure

chinoiserie brochure
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chinoiserie brochure

Product catalog summary
Introduction to Chinoiserie: Chinoiserie is a decorative style that represents a fusion of Eastern and Western tastes, originating from an idealized interpretation of the Orient. It gained popularity in Europe during the late 17th and 18th centuries, particularly among the monarchy and aristocracy, and remains a symbol of luxury and refinement.
Fromental's Approach: Fromental specializes in creating luxurious, hand-painted, and hand-embroidered silk wallpapers that blend classic 18th-century chinoiserie with contemporary aesthetics. Each piece is custom-made to fit the client's space, with designs tailored in composition, color, and technique.
Designs and Techniques: Fromental offers a range of designs, including 'bird and flower' motifs, singerie (featuring monkeys in human pursuits), and lotus and carp motifs. The wallpapers are crafted using various techniques, such as hand-painting, silk embroidery, and the use of metallic threads, often requiring up to 600 hours of work per panel.
Background Styles: The wallpapers are available in several background styles, including silk, frescoed (chalk and paint for a weathered effect), lacquered (glossy and easy to clean), and metallic (using gold leaf and pearlescent paints).
Fromental's Mission: Established in 2005, Fromental aims to create the world's most beautiful wallpapers by combining skilled craftsmanship with luxurious materials. Their designs are recognized with industry awards and are featured in prestigious properties worldwide.
Contact Information: Fromental has offices in New York and London, providing contact details for inquiries and further information.
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*Prices are pre-tax. They exclude delivery charges and customs duties and do not include additional charges for installation or activation options. Prices are indicative only and may vary by country, with changes to the cost of raw materials and exchange rates.