
The document opens by exploring how certain objects embedded in our visual memory—often seen in photos or films—are rarely questioned for their true purpose. An example highlighted is the large flared tubes on old sailing ship bridges, which could serve various functions such as air ducts or megaphones. Designers, especially young women, tend to approach these elements with unique curiosity, seeking to understand their meaning and function.
Binic is a lighthouse located on the Brittany coast, the home region of designer Ionna. The sea plays a significant role in daily life there. When Foscarini commissioned Ionna to create a small colored table lamp, she drew inspiration from ship wind socks—objects that have long fascinated her. This inspiration was channeled through her creative sensitivity and supported by the Foscarini project team.
The Binic lamp is compact yet full of personality, characterized by a friendly, poetic, and slightly cartoonish form. It emits a focused downward light, reminiscent of a private lighthouse. Architecturally, it features a rounded upper section with a shiny finish and a conical satinized base that visually defies gravity, although the lamp remains perfectly stable due to weight distribution.
Ionna developed a palette of six colors for the Binic lamp: White, Green, Amaranth, Orange, Petrol, and Grey. This diverse color range enhances the lamp’s volumetric appeal and allows it to integrate seamlessly into various interior styles while reflecting the personality of its owner.
Binic is designed as a compact, playful, multicolored, and accessible object suitable for young environments, home studios, and both day and night settings. It functions well as a gift or a personal item of desire.
The packaging mirrors the lamp’s unique shape and color, being compact, colorful, and playful. It is designed to be distinctive and individual, enhancing the lamp’s appeal and facilitating its integration into diverse home and daily life environments.
The packaging serves multiple roles: as a takeaway object, a gift idea, or a personal desire item. Its special and fun design complements the lamp’s color and form, enriching the overall user experience.
The project narrative is shared by designer Ionna and is available in multiple languages online at www.foscarini.com. This storytelling approach provides deeper insight into the design concept and engages a broad audience. The document is printed in Italy by GFP.it and includes multilingual content to enhance accessibility.
– 2010, Ionna Vautrin BINIC
Open the catalog to page 1personal lighthouse – Hay objetos que forman parte de nuestra memoria visual, quizás porque los hemos visto en una fotografía o en una película, pero de los que nunca nos hemos preguntado el significado. Tomemos, por ejemplo, esa especie de grandes tubos avellanados, en el puente de los antiguos veleros. ¿Qué son exactamente? ¿Conductos de ventilación, chimeneas, megáfonos, trompas? Es típico de los diseñadores hacerse preguntas sobre todo. Si además el diseñador es una mujer joven, sus preguntas pueden adoptar un estilo muy especial. – Es gibt Gegenstände, die Teil unseres visuellen Gedächtnisses...
Open the catalog to page 2friendly – Binic es el nombre de un faro en la costa de la Bretaña, la región de origen de Ionna. En su tierra el mar tiene una gran importancia en la vida cotidiana y por lo tanto, cuando Foscarini le pidió que diseñara una pequeña y coloreada lámpara de mesa, Ionna se inspiró en las mangas de aspiración de viento de los barcos. Un objeto que le ha despertado desde siempre la curiosidad y que ha interpretado a la luz de su propia sensibilidad y creatividad, ayudada por el equipo de proyectistas de Foscarini. – Binic ist die Bezeichnung für einen Leuchtturm an der Küste der Bretagne, der Herkunftsregion...
Open the catalog to page 3a cartoon star – Small but full of personality, Binic irresistibly draws the attention with its friendly, poetic and slightly cartoon character shape, projecting a focussed light downwards, like your own private lighthouse. It has a simple yet surprising architecture: the upper rounded volume with its shiny finish and the conical satinised base appear to challenge the force of gravity and yet the light is perfectly stable, as the difference in weight is only visual. – Piccola ma piena di personalità, Binic attira irresistibilmente l’attenzione con la sua forma simpatica, poetica e un po’ fumettosa,...
Open the catalog to page 41x12 Watt - E14 fluorescent 14 cm / 5”3/8 – Binic – klein, aber von starker Persönlichkeit – zieht mit ihrer sympathischen, poetischen und ein wenig karikaturistisch anmutenden Form unwiderstehlich die Aufmerksamkeit an. Ein begrenztes Licht, einem privaten Leuchtturm gleich, wird nach unten projiziert. Seine Architektur ist einfach und hält gleichzeitig Überraschungen bereit: das obere rundliche Volumen mit glänzender Oberfläche und satinierter konischer Basis scheinen der Schwerkraft die Stirn zu bieten. Trotzdem wirkt die Gesamtheit absolut stabil, weil der Gewichtsunterschied nur optisch...
Open the catalog to page 5– Ionna has produced a range of 6 colours for Binic, adding another dimension to its volumes and its appeal. White, Green, Amaranth, Orange, Petrol and Grey: an extremely wide range of colours for a designer product, that can be placed in differently decorated environments but, above all, can match the personality of whoever chooses his or her Binic. – Ionna ha studiato per Binic una gamma di ben 6 colori, aggiungendo una dimensione ulteriore ai suoi volumi ed alla sua simpatia. Bianco, Verde, Amaranto, Arancio, Petrolio, Grigio: una carrellata di tonalità estremamente ampia per un prodotto di...
Open the catalog to page 6– Compact, fun, multicoloured and accessible, Binic is ready for a new Foscarini journey into the panorama of the home and of daily life. From young environments to the home studio or a day or night space. As a ‘take away’ object, a present or a personal object of desire. In a packaging that is just as special and fun, with the colour of the light and its unmistakable shape. take away – Compacte, drôle, multicolore et accessible, Binic est prête pour un nouveau voyage Foscarini au sein du panorama de la maison et de la vie quotidienne. Des chambres des enfants au bureau de la maison, en passant...
Open the catalog to page 7your Binic – Compacta, divertida, multicolor y accesible, Binic está lista para un nuevo viaje Foscarini en el panorama de la casa y de la vida cotidiana. Desde los ambientes de los más jóvenes, al despacho doméstico, al espacio de día o de noche. Como objeto “take away”, idea regalo o deseo personal. En un embalaje igualmente especial y divertido, con el color de la lámpara y su forma inconfundible. – Binic – kompakt, fröhlich, vielfarbig und erschwinglich – ist bereit, eine neue Reise von Foscarini in die Welt des Wohnens und des täglichen Lebens anzutreten. Von den jugendlichen Lebensräumen,...
Open the catalog to page 8Printed in Italy by GFP.it www.foscarini.com – Fatti raccontare da Ionna la storia del progetto, su: – Let Ionna tell you the project’s story, on: – Ionna vous raconte l’histoire du projet sur: – Lassen Sie sich von Ionna die Geschichte von diesem Projekt erzählen unter: – Dejate contar la historia del proyecto por Ionna en:
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