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Product catalog summary
Introduction
This document outlines Flexform's design philosophy, focusing on the integration of premium materials, craftsmanship, and innovative design. It emphasizes the brand's commitment to uniqueness through artisan skills and human resources.
Design Philosophy
Flexform's creations balance tradition and modernity, valuing skilled craftsmanship that enhances material quality and detail. This results in unique pieces that blend contemporary design with manual dexterity.
Product Highlights
  • Lauren Armchair: Designed by Antonio Citterio, it exemplifies craftsmanship and innovative design with a focus on material excellence.
  • Luchino Director's Chair: A reinterpretation of an archetype, achieving technical and functional perfection through precise craftsmanship.
  • Oasis Sofa: Features a tubular metal structure and woven cord backrest, showcasing artisan workmanship.
  • Loungescape Collection: Includes sectional sofas and swivel armchairs, balancing comfort and style with innovative simplicity.
  • Camelot Sectional Sofa: Embodies comfort with generously sized cushions and a design that exudes warm elegance.
Materials and Craftsmanship
Flexform emphasizes premium materials like cowhide, wood, and metal, expertly crafted by artisans to express timeless beauty and excellence.
Specifications
The document details furniture pieces designed by Antonio Citterio and others, highlighting materials like Tracy 1758 fabric, Deluxe 629 leather, and various cowhide and walnut finishes. Metal components often feature a matt titanium finish.
Procedures
Each furniture piece is described with specific upholstery and structural materials, such as the Camelot sectional sofa with a wood platform clad in cowhide and cushions upholstered in Medina 93 fabric.
Design and Aesthetic Recommendations
The document emphasizes the aesthetic appeal of furniture, focusing on sophisticated materials and tasteful design, such as the Camelot sofa's "warm modernity" and casual elegance.
Ad Campaigns
The Camelot sofa's ad campaign conveys a calm yet bold aesthetic, using soft lighting and natural settings to communicate a distinctive design philosophy.
Key Products and Features
  • Camelot Sectional Sofa: Wood platform clad in cowhide with various fabric options for cushions.
  • Este Coffee Table: Metal structure with a grey Stardust marble top.
  • Fly Side Table: Metal structure with a Canaletto walnut top.
  • Groundpiece Sectional Sofa: Metal base with armrests and cushions in various fabrics.
  • Thomas Armchair: Upholstered in Elodie 1221 fabric with a Canaletto walnut structure.
Norms and Standards
The furniture maintains stylistic consistency, bridging past and present to ensure new elements fit harmoniously into existing collections.
Recommendations
Innovation should push creative boundaries while maintaining elegance and functionality, using unexpected materials and proportions to add value.
Key Data from Tables and Graphics
Detailed descriptions of materials and finishes for each furniture piece, such as grosgrain piping and specific fabric codes.
Critical Information
  • Designers: Notable designers include Antonio Citterio and Fumie Shibata.
  • Furniture Functionality: Pieces are designed to be versatile, allowing for modular configurations and integration into various settings.
Conclusion
The document showcases high-end furniture that combines traditional craftsmanship with modern design elements, highlighting the importance of detail, material quality, and innovative design in creating functional and aesthetically pleasing pieces.
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Catalog excerpts

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The place where roads meet and cross, altering their course and forging new,

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THE PLACE WHERE ROADS MEET AND CROSS, ALTERING THEIR COURSE AND FORGING NEW,

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DESIGN MEETS CRAFT Premium materials, handcrafting and creativity awaken an emotion. In sinergia con un approccio progettuale innovativo, “il sapere delle mani” rappresenta la costante di ogni creazione Flexform, un valore che si radica nella tradizione del marchio e si evolve nel tempo. Along with an innovative design approach, “the wisdom of the hands” remains constant in every Flexform creation, a value firmly rooted in the brand’s continuously evolving tra

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DESIGN MEETS CRAFT Premium materials, handcrafting and creativity awaken an emotion. DESIGN MEETS CRAFT Premium materials, handcrafting and creativity awaken an emotion. Lauren armchair, design Antonio Citterio Una poltroncina pieghevole che, dietro a un’apparente semplicità, nasconde un design accuratamente studiato e un’artigianalità di alto valore, che risiede nei materiali e in ogni singolo dettaglio. Behind its apparent simplicity, this folding chair conceals a carefully thought-out design and high-value craftsmanship that is inherent to the materials and evident in every single detail....

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DESIGN MEETS CRAFT Premium materials, handcrafting and creativity awaken an emotion. L’incontro tra artigianalità e design innovativo definisce The confluence of artisan craftsmanship and innovative l’identità delle creazioni Flexform. Ogni prodotto nasce design is fundamental to the identity of Flexform creations. da un perfetto equilibrio tra tradizione e modernità, Each product originates perfectly poised between tradition dove la maestria artigianale esalta la qualità dei materiali and modernity, where skilled artisan craftsmanship elevates e l’attenzione ai dettagli, mentre l’approccio progettuale...

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DESIGN MEETS CRAFT Premium materials, handcrafting and creativity awaken an emotion. DESIGN MEETS CRAFT Premium materials, handcrafting and creativity awaken an emotion. Luchino armchair, design Antonio Citterio Evoluzione sofisticata e risolta di un archetipo, la sedia da regista, Luchino è frutto di una approfondita ricerca sulla perfezione tecnica e funzionale, dove ogni aspetto, dalla lavorazione del legno alla precisione degli incastri, è progettato per raggiungere l’eccellenza formale. The masterful reinterpretation of an archetype – Luchino, the director’s chair, is the product of in-depth...

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DESIGN MEETS CRAFT Premium materials, handcrafting and creativity awaken an emotion. In un contesto sempre più omologato, Flexform mantiene In an increasingly standardized world, Flexform maintains viva la propria unicità anche grazie alla valorizzazione its singularity thanks to its appreciation for the value dell’intervento umano e dell’artigianato. Ogni divano, of human resources and artisan skills. Every sofa, every ogni poltrona, ogni dettaglio è il frutto di un lavoro armchair, every detail is the result of a process that not only che non solo unisce materiali e design, ma crea un legame...

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DESIGN MEETS CRAFT Premium materials, handcrafting and creativity awaken an emotion. DESIGN MEETS CRAFT Premium materials, handcrafting and creativity awaken an emotion. Oasis sofa, design Antonio Citterio Una struttura in metallo tubolare con un intreccio a rete evoca l’immagine di un ampio cesto accogliente. Un’immagine semplice e al tempo stesso iconica che si rifà a una lavorazione artigianale tipica e senza tempo. A tubular metal structure and mesh-patterned woven cord backrest call to mind a generously welcoming basket. A simple yet iconic image that takes inspiration from timeless archetypal...

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In un'architettura moderna dagli spazi generosi e le pareti di vetro, Lining; -s m| .e manm oia inii.i la sua forza espressiva. La combinazione tra le forme organiche, la struttura monoscocca con base rientrante e l'uniformita del it ■ 'si iim 'nn ■ da 'in a un equilibrio iT'af' ira c. mif m e stile, innovazione e semplicita. Protagonista assoluto del living, Loungescape si relaziona con naturalezza con gli altri prodotti della collezione. Modern architecture with gg an 'r 'U'sly proportioned room's and walls of glass sets the tone for I o ung; "s' m| "' no' express all ■ f its bold eloquence....

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LOUNGESCAPE, SECTIONAL SOFAS – ARNOLD, COFFEE TABLE – FLY, SIDE TABLES – PIUMA, CABINET – INCA, RUG Loungescape, divani componibili, cuscini di seduta, schienale e optional rivestiti in tessuto Ellie 227. Arnold, tavolino, struttura in frassino tinto marrone, piedi in metallo titanium opaco 710, piano in vetro retroverniciato color Nero 2040. Fly, tavolini, struttura in metallo cromato, piano in frassino tinto marrone. Piuma, contenitore, struttura impiallacciata in frassino tinto marrone, piedi in metallo titanium opaco 710. Antonio Citterio design. Inca, tappeto, lana e cotone, colore Pearl,...

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LOUNGESCAPE, SWIVEL ARMCHAIRS – ARNOLD, COFFEE TABLE Loungescape, poltrone girevoli, cuscini di seduta e schienale rivestiti in pelle Deluxe 623. Arnold, tavolino, struttura in frassino tinto marrone, piedi in metallo titanium opaco 710, piano in vetro retroverniciato color Nero 2040. Antonio Citterio design. Loungescape, swivel armchairs, seat and backrest cushions upholstered in Deluxe 623 leather. Arnold, coffee table, structure in ash stained brown, metal feet in matt titanium 710, top in back-painted glass color Black 2040. Antonio Citterio design. LOUNGESCAPE, SWIVEL ARMCHAIR Cuscini di...

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Nella quiete di una dimora di campagna contemporanea, Camelot rappresenta l'emblema ideale del comfort. I cuscini morbidi e generosi, che si dispongono sui sostegni, trasmettono una immediata sensazione di comodita e benessere, suggerendo un invito al relax. Un design accogliente e funzionale, capace di generare un'atmosfera di calda eleganza. In the calm serenity of a contemporary country home, Camelot is the ideal embodiment of comfort. The generously sized soft cushions, arranged against the support braces, convey an immediate sense of ease and well-being, a tacit invitation to relax. Design...

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All FLEXFORM catalogs and technical brochures

  1. Loungescape

    23  Pages

  2. Groundpiece

    20  Pages

  3. Gregory

    15  Pages

  4. Camelot

    18  Pages

  5. Perry

    42  Pages

  6. Perry Up

    20  Pages

*Prices are pre-tax. They exclude delivery charges and customs duties and do not include additional charges for installation or activation options. Prices are indicative only and may vary by country, with changes to the cost of raw materials and exchange rates.