Virgin Active From 1Rebel to B-Fit Darsena del Sale The future is now Welcome to Britannia

visit www.fitinteriors.com From 1Rebel to B-Fit Da 1Rebel a B-Fit Collective lockers for museums Armadi collettivi per musei The future is now Il futuro è adesso Dieter Rams, less but better Dieter Rams, meno ma meglio Speaking of style Parliamo di stile Lean production Illustrious italian teams Gloriose squadre italiane DESIGN FIRST. Padel mi amor Padel amore mio Welcome to Britannia Hotel & SPA Benvenuti al Britannia Hotel e SPA The wellness experts Gli esperti del benessere Audace is glamour Audace è glamour SPACES THE FIT INTERIORS MAGAZINE furniture for gyms, health and golf clubs, spa&wellness,...

A design idea that becomes shared value, experience and innovation: the Fit Interiors vision is clear, and looks towards a sustainable future, inspiring and improving it. ⟶ Interview with Andrea Pavolucci, Fit Interiors CEO What are the key milestones in your history? The company was founded in 1978 by my father and started producing lockers for the fitness sector in the late 1980s. We bought the Fit Interiors brand in 2007 and opened new premises in Longiano, then a subsidiary in Germany in 2015. By 2019, we were producing 25,000 lockers. The central idea has always been one of my father’s lessons:...

VIRGIN ACTIVE FITNESS, FUN AND WELL-BEING WITHOUT LIMITS The design style in Virgin Active clubs is modern and urban, perfect for offering a beautiful and stimulating environment, where furnishings and fitness are in perfect harmony. FITNESS, DIVERTIMENTO E BENESSERE SENZA LIMITI. Il design dei club Virgin Active ha uno stile urban e moderno, perfetto per offrire un ambiente bello e stimolante dove arredi e fitness dialogano fra loro in armonia.

⟶ The new Virgin Active centre in Naples joins the portfolio of clubs furnished by Fit Interiors in collaboration with the leading fitness centre chain. The project, designed by architect Franco Scaglia, reiterates the brand codes through colours like black and oak - that emphasise the geometric lines of the interiors. The space has been designed to welcome and guide visitors on an itinerary designed to take care of the body, from the activity rooms fitted with all the latest equipment, to the relaxing changing rooms and the wellness centre. ⟶ Il nuovo centro Virgin Active di Napoli si unisce...

⟶ The urban and contemporary style of the public areas is in contrast with the bright elegance of the spa, where the white painted metal structures add a sense of space and elegance. The custom details have been designed to narrate the essence of the brand and make the time guests spend in each space even more delightful. ⟶ Lo stile urbano e contemporaneo delle zone comuni si contrappone all’eleganza luminosa prevista per la Spa, dove le strutture in metallo laccato bianco conferiscono ariosità e raffinatezza all’atmosfera. I dettagli custom made sono studiati per raccontare l’essenza del brand...

FROM 1REBEL TO B-FIT The co-founder and CEO of Armah Sports Company in Saudi Arabia talks about the latest developments in the most exclusive fitness clubs, a sector he has managed with great success for almost twenty years. Fahad Alhagbani DA 1REBEL A B-FIT Il Cofondatore e CEO di Armah Sports Company in Arabia Saudita racconta delle ultime novità dei club più esclusivi dedicati al fitness, settore che da quasi vent’anni gestisce con grande successo

S P A C E S ⟶ Smart club, agreement with 1Rebel and B-Fit, ability to reinvent itself: Fahad Alhagbani has been successfully running some of the world’s most exclusive fitness clubs for twenty years. Great passion and a vision focused on the latest trends in the sector and technology. To offer members the very best. What was your approach to the world of fitness? Since Day One my approach was about passion – I love fitness and all about it: the industry, the equipment, the people, the vibes, the lifestyle, and how fitness can dramatically change people’s lives and society’s mindset. Having lived...

DARSENA DEL SALE A former 18th-century warehouse brought back to life, thanks to extraordinary refurbishment work, to host food, art, culture and wellness, with design by exceptional partners. L’ex Magazzino del Settecento rinasce con un intervento di recupero straordinario e ospita cibo, arte, cultura e benessere con un design curato da partner d’eccezione. ⟶ The project’s nickname says it all: ABCD Cervia, Arte Benessere Cibo e Darsena (ABCD Cervia, Art, Wellness, Food and Wet Basin). Exceptional refurbishment has brought the former Magazzino del Sale salt warehouse back to life. Built in the...

⟶ Over 3,000 m² indoors, over three floors, and about 20,000 m² outdoors. An architectural project inspired by sustainability and a vision of furnishing design capable of consecrating the historical beauty of the site with a contemporary touch that looks to the future. The interior design was curated by Visionnaire: Leopoldo Cavalli, founder and CEO of the brand leader on the international luxury design scene, had great faith in the full refurbishment of the Darsena del Sale and the huge potential of a hub like this. The industrial style of the site was celebrated by leaving the walls and part...

COLLECTIVE LOCKERS FOR MUSEUMS Fit Interiors brand lockers for the most prestigious European museums. Aesthetic impact for a new vision of design and hospitality. ⟶ Beauty and function from the very first welcome. This is the fil rouge of Fit Interiors projects for cloakrooms in some of Europe’s top museums. Each project mirrored the aesthetic identity of the museum in question, narrating a very precise style choice and a modern vision of hospitality. In Paris, Fit Interiors furnished the cloakrooms at the Musée d’Orsay, the Maison Européenne de la Photographie and the Bibliothèque Nationale...

COLLECTIVE LOCKERS FOR MUSEUMS Maison Européenne de la Photographie / Paris Musée d’Orsay / Pari