LET’S MEET ESSENTIAL HOME EXCLUSIVE INTERVIEW

EXCLUSIVE INTERVIEW LET’S MEET ESSENTIAL HOME Essential Home is still a new brand, having been founded in 2016. However, it is a brand that has already reached an unfathomable success. There must be a reason for this sucess, and our readers might be hoping to find out what it is. 1. How did Essential Home came to be, and what kind of passion did it bring to the design world? How is it that Essential Home’s designs stand out from all the other mid-century brands? Essential Home was born from DelightFULL. A unique lighting brand, DelightFULL was looking for furniture that highlighted their designs,...

a great work being done through social networks from the marketing team. Due to the fact that the brand has such a strong inspiration and such an impressive visual communication, Instagram is the platform where the brand can better express itself. There has been a growth on the professionals that are dedicated to this platform and the brand believes that Instagram is the best network to inspire the ‘mid-century lovers’ as well as the professionals in the same area. We are also on LinkedIn as a more professional and commercial way to reach our target. The marketing effort also revolves around...

9. What can we expect from Essential Home in 2020 and how are you going to prove that it is a company that ‘’Never Settles ‘’? We can expect an Essential Home with an increasingly stronger presence in the market. Essential Home will have a firmer position and will be able to fight face to face with the big names of the most varied world markets. A brand that will have everything to be one of Covet Group’s strongest faces and a business card for it. We can expect an hotel dedicated to this brand and our products all over magazine covers! We can expect inclusion in many projects of renowned architects...