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Alias Collection Book

Alias Collection Book
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Alias Collection Book

Product catalog summary
Introduction
Alias is a renowned Italian design company known for its innovative and timeless furniture designs. Since its inception in 1979, Alias has collaborated with influential international designers to create a multifaceted brand identity that balances functionality and creative experimentation.
Overview
The Alias Collection Book is a comprehensive visual and design narrative that encapsulates the identity of Alias, a brand with over 45 years of history in design, research, culture, and experimentation. It combines iconic products with new collections, established visions with emerging perspectives, and traces the evolution of Alias's dialogue with its designers.
About Alias
Founded in 1979, Alias has been a significant player in Italian design, collaborating with renowned designers worldwide. The brand is known for its avant-garde spirit, focusing on creativity and functionality over temporary trends. Alias emphasizes a synergy between functionality and artistry, aiming to create unique products that stand out for their design and innovation.
Key Designers and Collections
The book features collaborations with various designers, including Giandomenico Belotti, Jasper Morrison, Riccardo Blumer, and Alberto Meda. Each designer's work is presented with a focus on their unique contributions to Alias's product line, such as the Spaghetti chair by Belotti and the Laleggera by Blumer.
Values and Philosophy
Alias values timeless design, technical expertise, and continuous research. The brand seeks to balance functionality with aesthetics, craftsmanship with technology, and history with innovation. Alias products are characterized by their lightness and ability to integrate seamlessly into various environments.
Growth and Evolution
Alias has undergone significant growth, expanding its presence in the international market and joining the Poltrona Frau Group in 2001. The brand has shifted its focus to office and outdoor spaces, collaborating with designers like Philippe Starck and Eugeni Quitllet. Alias continues to innovate, developing new collections with contemporary designers such as PearsonLloyd and Nendo.
Sustainability and Future Directions
The book addresses Alias's commitment to sustainability and its future directions, emphasizing the importance of adapting to the fast-paced changes of the Information Age while maintaining its core values and identity.
Corporate Autonomy and Growth
Under the leadership of Beat Zaugg, Alias regained its corporate autonomy and focused on research and innovation. The company expanded its collections with new collaborations, including designers like Atelier Oï and Ludovica and Roberto Palomba. Alias has received numerous awards, such as the German Brand Award in 2019 and the Red Dot Award for various projects.
Design Philosophy
Alias emphasizes a design philosophy that prioritizes functionality and modesty. The brand's approach involves innovating traditional objects without imposing ideas, focusing on comfort and usability.
Key Collections
Spaghetti Collection: Launched in 1979, the Spaghetti chair is a design icon featuring a tubular steel frame and woven PVC rods. It is part of the MoMA and Triennale Design Museum collections.
Paludis Collection: An evolution of the Spaghetti chair, the Paludis collection uses recycled paper straw for its woven seat and back, combining minimal metal structures with ecological materials.
Green Outdoor Collection: Known for durability and practicality, this collection includes stackable chairs and chaise longues with PVC polyester mesh seats, ideal for outdoor relaxation.
Awards and Achievements
Alias has been recognized with prestigious awards such as the Compasso d'Oro ADI, Red Dot Award, and German Design Award. These accolades highlight the brand's commitment to design excellence and innovation.
Conclusion
Alias continues to be a leader in the design industry, blending tradition with modernity and maintaining a strong focus on research and innovation. The brand's diverse collections and collaborations reflect its dynamic and evolving nature, making it a staple in both domestic and office furniture sectors.
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Catalog excerpts

Alias Collection Book-1

Unprocedont synergy botweon functionality and artistry, in the quest for "Something Else".

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Alias Collection Book-2

tr pr nu ta Al jo be du ye Al as e o c ia ur tw c a ia ne e ts rs s C fo se ve inq s C rm nt c u o y t en an of ol az and olle e a lle ha A d re lec io o z nn cti t c lia ne se ti ni li io i d on on s a w c arc on de se ni, i r B ve nd ol h, Bo l b co vis ice oo ys it lec cu ok ra nd io rc k a s d tio ltu is è nd o ni a, i se e n re a at la c aff cu l ra ns sig s, a vi tr ro er ltu cc e ne es nd su av n m r o of rs ta e al er olo at a e nt tim , p bl xp an so g e e s o v e res ishe erim d d le ia d sg pe isi an e d e e su el u rim vo d nti vi nt sig e le ard en e th n si a n re ris i t pr e g...

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Alias Collection Book-3

ABOUT ALIAS 4 EUGENI QUITLLET + PHILIPPE STARCK ALIAS. ITALIAN EXCELLENCE 17 To'taime GIANDOMENICO BELOTTI MARIO BOTTA ALBERTO MEDA Frame chair Biplane high Frametable Frametable meeting Frametable system Frame lounge Floatingframe Frame chair outdoor Frame lounge outdoor Biplane outdoor Frametable outdoor Tech wood ALBERTO MEDA + FRANCESCO MEDA Hub 40 Slim chair / Slim chair studio 334 44 Slim office / Slim conference 342 Eleven high desk 348 52 Eleven high back 352 58 Slim chair outdoor 360 114 Gran kobi outdoor 412 120 GABRIELE & OSCAR BURATTI 415 PAOLO RIZZATTO Young lady 4New lady B-kini...

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Alias Collection Book-4

TRASFORMARE OGGETTI DI DESIGN IN PATRIMONIO CULTURALE, INDIVIDUALE E COLLETTIVO. Since 1979, Alias has been tracing its path in the history of Italian design, thanks to the collaboration with some of the most relevant designers in the world. Collaborations with established and stylistically mature designers, guided by the taste for formal experimentation and the desire to give life to design pieces that are "Something Else", draw the multifaceted world of products under the brand Alias. A joint spirit animates the voices and inspirations of designers, catalyzed by the know-how of Alias. A fertile...

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Alias Collection Book-6

Alias nasce nel 1979 con l'obiettivo di distinguersi attraverso prodotti all'avanguardia, unici. Diamo priorità alla creatività e alla funzionalità rispetto ai trend temporanei, cercando con curiosità nuove interpretazioni. Nel 2023, Alias torna con un'espressione contemporanea del suo spirito visionario, rifl ttendo i rapidi e continui cambiamenti di questa "Information Age". Coinvolgiamo un team complementare, enfatizzando il valore intellettuale rispetto alla grafica apparisce te e abbracciando la sperimentazione aperta di forme, materiali e prestazioni. Oggi, Alias crede ancora in una sinergia...

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Alias Collection Book-8

an no Te de N de pr tu To d ur ak si en si og rn pr th ab t gn do gn ra ed e ho e le ab s , e m t se Sa M le c ex rs m o rv m e lo e by ene ce , i e: ind e i ne nt A . lle nc th e ts de ion lbe Aw nt lud e d pe id l M s rt ar ac in ev nd en ob 201 o M ds i tor g P elo enc tity ile 4 ed nc s ea pm e an 20 for a ( lud in t rs en and d 11 the 20 ed he onL t p tie st E 11) th in lo of lan s w an ll , C e te yd ne n i d. e s o Co rn , w ed th ea mp m at Pa c a th t b as pa ion tr oll su e t y so ss al ick ect bs er Eu d o c i t ri ge 'O d'O on No ons ant tor r r t ni o ro e gu w ial y, A Q AD A mp...

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Alias Collection Book-9

Since its inception, Alias has carved out a distinctive path in the history of Italian design, intertwining its vision with that of some of the most influe tial players on the international scene. It is from these collaborations that the brand's multifaceted DNA is born: a dynamic, constantly evolving structure, fuelled by cross-disciplinary knowledge, diverse experiences and multiple perspectives. A single spirit, composed of different hands, backgrounds and visions, in which each project becomes the result of an open creative exchange, a dialogue without boundaries that welcomes formal and...

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Alias Collection Book-10

ALIAS. ITALIAN EXCELLENCE A journey through images that recounts the harmonious encounter between tradition and innovation, craftsmanship and technology, aesthetics and functionality. Through the attentive and unconventional gaze of photographer Martino Lombezzi, the reportage offers an authentic and contemporary vision of Italian excellence by Alias. A visual narrative that captures details, atmospheres and everyday gestures, offering a new and personal interpretation of a know-how that looks to the future without losing touch with its roots. ALIAS. ECCELLENZA ITALIANA Un viaggio per immagini...

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Alias Collection Book-15

29 "Il design si fonda sull'uso. Occorre mettersi di fronte all'oggetto della tradizione con molta modestia, sapendo di poterlo innovare, ma badando di non calare le proprie idee dall'alto sulla testa della gente. A volte, è un processo di sintesi, di maggiore pulizia, come nel caso della sedia Spaghetti. A volte cerco di non nascondere la fisicità del mobile con la forma, porto in primo piano gli elementi della struttura; a volte ho operato di modestia per privilegiare la funzionalità. A volte mi sono ispirato al design dei grandi maestri, senza presumere di aggiungere qualcosa sul piano estetico,...

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Alias Collection Book-16

A BPoa CSp CH lia olkudollaeg AI s R h is cte S iott A ni N D ST O O

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Alias Collection Book-17

A design icon, Giandomenico Belotti's Spaghetti chair inaugurated the history of Alias in 1979. Now part of the collections of the MoMA in New York and the Triennale Design Museum in Milan, this chair features a tubular steel frame lacquered or chromed with a seat and back made of the characteristic woven PVC rods, a distinctive element of the entire collection. SPAGHETTI is available in numerous types. Chairs, armchairs and stools have simple and discreet silhouettes, captivating with their decisive yet refined character. A matching set of seats enriched with hide-leather upholstery, offering...

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Alias Collection Book-18

Stackable chair with armrest. / Sedia con braccioli impilabile. E The Spaghetti chair original version is proposed in the total black version. La versione originale della Spaghetti chair è proposta nella variante nera. s lia A The brass caps enrich the glossy lacquered structure. I tappini in ottone arricchiscono la struttura verniciata lucida. Stackable easy chair. / Poltroncina impilabile.

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Archived catalogs

  1. Alias AA

    25  Pages

  2. Time chair

    2  Pages

  3. SAVOY 58C

    3  Pages

  4. robot / 619

    3  Pages

  5. AGO

    8  Pages

  6. Alias NEWS 2019

    15  Pages

  7. ALIAS News 2021

    15  Pages

  8. ALIAS FOCUS Tec

    20  Pages

  9. Kobi

    3  Pages

  10. Erice studio

    3  Pages

  11. Rollingframe

    3  Pages

  12. Kayak

    2  Pages

  13. aline / J01

    2  Pages

  14. ilvolo / 390

    3  Pages

  15. News 2016

    39  Pages

  16. Alias work

    145  Pages

  17. Alias Outdoor

    31  Pages

  18. Alias News 2017

    45  Pages

  19. hydrochair

    3  Pages

  20. Elle

    3  Pages

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