WallDecaux Pricing 2013 - 80 Pages

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Catalogue excerpts

CLP Advertising in 2013 Germany’s Market Leader in City Light Poster Advertising Hamburg Bremen 37 cities // 46,851 advertising spaces // 10,612 spaces in primary networks across all cities // 288 million contacts // 97% coverage in booking areas // National coverage: 33% Berlin Potsdam Wolfsburg Münster Gütersloh Unna Meerbusch Dortmund Düsseldorf Erkrath Remscheid Cologne Aachen Leipzig Dresden Gera Ludwigshafen Mannheim Saarbrücken Karlsruhe Stuttgart Baden-Baden/ Rastatt Ulm Augsburg Reutlingen Munich Neu-Ulm Freiburg Source: ma poster 2011, advertising in primary networks, performance data...

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City Light Media 8 Train Station Media 60

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City CLP City Light CLB Billboards Full Posting General Posting Pillars Locations Locations

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City CLP City Light CLB Billboards Full Posting General Posting Pillars Locations Locations

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Billboards Full Posting General Posting Locations Locations

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Billboards Full Posting General Posting Locations Locations 1 Billboard marketing via Plakatunion AuBenwerbe-Marketing GmbH &Co. KG 2 Marketing commissioned by DSMDecaux GmbH 3 Marketing via Stadtreklame Nurnberg GmbH 4 Billboard marketing via Plakatunion AuBenwerbe-Marketing GmbH &Co. KG, Marketing of full posting locations and general posting locations via Stadtreklame Nurnberg GmbH

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City Population Advertising spaces Price per Network price

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City Light Posters City Population Advertising spaces Price per Network price

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City Population Advertising spaces Price per Network price

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City Population Advertising spaces per network Network price per week in euros 2 City Light Media City Light Media City Light Posters

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City Light Media City Light Posters City Population Advertising spaces per network Network price per week in euros 2 Note:10 % carnival surcharge for Cologne, Düsseldorf and Aachen in CW 06 (08/02/ – 18/02/2013) Subject to change due to assembly and disassembly work p– U snea-value app. d d the ad e on ut mor Find o 7 page 2 per advertising space 7 incl. 10 advertising spaces in the surrounding region at 17.50 euros each plus VAT incl. 30 advertising spaces in the surrounding region at 11.00 euros each 8 incl. 35 advertising spaces in Unna at 11.00 euros each incl. 20 advertising spaces in the...

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Advertising spaces in network Network price per week in euros 1 WallDecaux cities more than 500,000 residents City Light Posters – Citywide Advertising – YummieNet City Population Advertising spaces per network Network price per week in euros 1 City Light Media City Light Media Overview of Cities City Light Posters – Nationwide Advertising – YummieNet

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City Light Media Overview of Cities City Light Posters – Nationwide Advertising – GRPNet Germany Network Advertising spaces in network WallDecaux cities more than 100,000 residents 5,520 City Berlin Hamburg Munich 2 Cologne Stuttgart Dortmund Düsseldorf Bremen Leipzig Dresden Nuremberg 3 City Mannheim Karlsruhe Wiesbaden Münster Augsburg Aachen Freiburg i. Br. Lübeck Rostock Saarbrücken Ludwigshafen Network price per week in euros 1 780,000.00 Number of advertising spaces Potsdam Göttingen Ulm Wolfsburg Remscheid Reutlingen Gera Kaiserslautern Gütersloh

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Advertising spaces in network Network price per week in euros 1 WallDecaux cities more than 100,000 residents plus shopping centres Note: Detailed information about the GRPNet and GRP-PlusNet can be found on our website www.walldecaux.de/ grpnet 1 plus VAT 2 Marketing commissioned by DSMDecaux GmbH 3 Marketing via Stadtreklame Nürnberg GmbH City Light Media City Light Media Overview of Cities City Light Posters – Nationwide Advertising – GRP-PlusNet

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City Light Media City Light Pillars City Population Advertising spaces per network Note: Subject to change due to assembly and disassembly work Network price per week in euros 2

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City Population Advertising spaces Price per Network price

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City Light Media City Light Boards City Population Advertising spaces per network Network price per week in euros 2

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City Population Advertising spaces Price per Network price Note: Please note the specifications for City Light Boards on page 30 Subject to change due to assembly and disassembly work 3 incl. 8 advertising spaces in the surrounding region at 57.00 euros each 4 Marketing via Stadtreklame Nurnberg GmbH 5 Subject to the assembly phase

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City Light Media AirportNet City Advertising spaces Price per per network day in euros 1 Network price per week in euros 2 Düsseldorf 3 20,314,738 passengers 4 Düsseldorf International (DUS) Note: Please note the specications for City Light Boards on page 29 f. 10% carnival surcharge for Dusseldorf in CW 06 (08/02/ – 18/02/2013) per advertising surface plus VAT 10% carnival surcharge for Cologne, Düsseldorf and Aachen in CW 06/07 (08/02/ – 18/02/2013) p.a.; source: ADV Flughafenverband consisting of 10 analogue CLBs and 3 digital CLBs, subject to assembly work

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National network Advertising spaces Price overview for advertising at individual shopping centres Shopping Centres Advertising spaces Network price Nielsen I (Schleswig-Holstein, Hamburg, Bremen, Lower Saxony) Bremen Waterfront no details Hamburg Alstertal Shopping Centre 216,000 Hamburg Billstedt Center 288,000

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Price overview for advertising at individual shopping centres Shopping Centres Advertising spaces Network price Elbe Shopping Centre Hamburger Meile Ernst-August-Gal erie Leine-Center Laatzen Nielsen II (North Rhine-Westphalia) Essen Limbecker Platz 300,000 17 2,356.20

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Shopping Centres Advertising spaces Network price Cologne City-Center Chorweiler 180,000 Cologne Rhein-Center Weiden 150,000 Oberhausen CentrO no details Nielsen Ilia (Hessen, Rhineland-Palatinate, Saarland) Frankfurt/Main Main-Taunus-Zentrum no details

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Price overview for advertising at individual shopping centres Shopping Centres Advertising spaces Network price Karlsruhe EttlingerTor Stuttgart Leo-Center Munich Shopping Centre Neuperlach 396,000 15 2,079.00 Munich Olympia Shopping Centre 222,000 13 1,801.80

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City Shopping Centres Berlin Allee-Center Berlin Eastgate Berlin Gesundbrunnen-Center Berlin Linden-Center Berlin Markische Zeile Advertising spaces Network price

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