Press release

THE LEANDER BED - A GROWING CHILD'S DREAM While growing up, children can be stimulated in their development by practical, timeless and simple design in children's furniture. Leanderform's new thinking has lifted the baby and children's equipment industry. Since its launch, the LEANDER DESIGN CRADLE has become the most popular cradle in Denmark with steadily growing sales, not just in Denmark, but also in the European market. "Everybody enjoys good design and, be it at a conscious or subconscious level, we all appreciate beautiful lines", says the man behind the LEANDER CRADLE, Stig Leander Nielsen. Now, there is a follow-up to the success. "I wanted to create a child's bed, the LEANDER BED, as a natural extension to the idea behind the cradle. It annoys me that children's beds furniture are so traditional, not taking the needs of the child into account. That's why I wanted to combine practicality of use with simple design language. We develop products at the level of the child and experience the world through our little ones' need for comfort and development". The LEANDER BED is user friendly with a thoroughly considered design. Created in an oval shape - almost cast in one - the bed is pure aesthetic enjoyment. No sharp edges, contraptions or gimmicks here. Safe, beautiful, simple and functional. GROWING BIGGER As children grow, they usually outgrow their beds. The unique thing about the LEANDER BED is the fact that it grows physically with the child while also changing its appearance and design to follow functionally and emotionally the child's development from a baby into a toddler and older child. The advanced design means you can change the bed to suit the needs of the child without the use of tools. Supplied complete with user manual and all parts. One purchase - 4 items of furniture - in a single complete package. A revolutionary piece of furniture representing the best in Danish quality furniture. ENVIRONMENT AND STIMULUS The LEANDER BED takes the tradition of Scandinavian craftsmanship and design to a new level of excellence. With its oval shape, carved in Scandinavian birch, the bed is sheer pleasure to the eye. The mattress suppliers consists of ventilated cold foam with a cover of ecotex-treated quilted cotton. The cover has been through a special hypoallergenic process and is washable at 60 degrees C. "Quality all round. A bed which increases quality of life and happiness and stimulates the development of the child", concludes Stig Leander Nielsen. Further information at: LEANDERFORM, Telephone +45 8686 9088, Fax +45 8686 9029 orwww.leanderform.dk, e-mail leander@leanderform.dkPhoto for downloading enclosed.